The WBA is a global collaboration of trainers, behaviourists and bitless bridle designers. The organisation was setup to promote the ethical, bitless message to the equestrian world. I was contacted by the WBA right at the start. I worked with them over the course of a year to design and develop the site. This project was unique and required quite a lot of custom functionality which included a members area, payment processing, data processing, automated post creation, online forums, etc.